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Another Hype Cosmetics

About us

Beauty worth the hype — considered products for everyday routines.

Our approach

Another Hype Cosmetics is built around a simple idea: everyday beauty products should feel as good as the ones you save for occasions. We focus on wearable shades, comfortable textures and formulas that layer cleanly.

Our products

Every product in our range is vegan and cruelty free, and we design packaging to be recyclable wherever possible. Our edit spans lips, eyes, face, skincare and the accessories that bring it all together.

This store

Every product is chosen to bring salon-worthy results to your everyday routine.